YouTube earnings
YouTube is one of the most popular brands of Google. YouTube was founded by Chad Hurley, Steve Chen and Jawed Karim who were all employees of PayPal earlier, it was first launched in 2005. In 2006 google bought YouTube.
YouTube now become top most search engine worldwide trailing only google.com. YouTube charge advertisement $0.10 to $0.30 approx. its depends country wise. None of the company share such advertisement share openly because it could be deffer time to time and client to client but as per google i found somewhere it distributed 45% (Google keeps) vs 55% (YouTube channel) of earning.
- Sponsored Advertisement: YouTube make money through sponsored advertisements which always shows on top of the YouTube home page. I would look like banner with half Video rest part with detail of sponsored company detail. Also, there would be small yellow boxes Ad mentioned text will appear. Every view of this advertisement would be charge to advertiser.
- Landing Page Advertisement: Apart from banner advertisement of home page landing page listing view all is also earning source of YouTube. Means if you want your video should be available always on landing page YouTube will charge for that also.
- Embedded Advertisements: Another advertisement revenue stream of YouTube are the embedded advertisement. This advertisement is played before the actual video begins. Sharing following screen shot which shows example of embedded advertisement. i. e 1st showing advertisement in beginning of the video which you can’t skip till few seconds also there is yellow dots will appear scale of video bar. When video reach that level, it would automatically show advertisements.
- Text-Link Advertisement: Apart from during video stream white texted advertisements gets appeared several times. That is also part of YouTube earnings.
- Right Widget ads: During your video stream one box right side at top one small banner also part of advertisements.
- Footer Banner / Affiliate Ad: At the time of video streaming some time banner advertisement comes up bottom on the video screen that it is also part of advertisement.
You noticed these comes with related products ,These products link to the affiliate partners which pays commission to YouTube if you buy their products.
Earlier YouTube Red now become YouTube Premium: Now YouTube started its new business model like Netflix and amazon prime. YouTube has also launched its subscription-based premium model, which gives you an enhanced, uninterrupted experience across YouTube, YouTube Music, and YouTube Gaming and Offline videos and songs.
Currently YouTube premium version available at $9.99 subscription for selective countries only.
Benefit of YouTube Premium: By subscribing this model users not get interrupted for unnecessary advertisement in between of the video play. Also, they will get high class video and paid version of moves and video. By certain exclusive benefits by charging just a nominal amount for membership. It will win-win situation for YouTube as well clients.
Earning of YouTube: YouTube now started its earning through premium segment way buy just paying nominal amount YouTube started adding home TV viewer to YouTube way.
YouTube revenue sources don’t stop at advertisements. The company also being partnered with top content creators who also want to charge a subscription rental or purchase fees for their content and made their uploaded content as paid content. i.e like we have a movie if we want to publish it on YouTube premium segment box google will charge for us. Which requires users to pay for a subscription or purchase fees to access the content of the channel.